ROME FASHION BUSINESS WEEK

AVAILABLE SESSIONS:
23-27 OCTOBER 2017 / 13-17 NOVEMBER 2017/ 4-8 DECEMBER 2017

Walking through the streets of the Eternal City, Rome, participants will visit the places that have inspired Italian and International fashion and cinema throughout the last century andunderstand the strong relationship between the Italian cultural industry, some of the mostimportant Italian fashion brands and the city of Rome

At the end of the program, you will have: 

  • Understanding and experiencing Italian culture, history and art of Rome, the key success
    factors of the areas of excellence of the Made in Italy brand.

Program topics:

  • New Trend Design in the Luxury and Fashion Industry
  • The Pillars of the Made in Italy brand
  • Marketing and Communication Strategies for the Luxury and Fashion Industry
  • Creativity Fashion lifestyle and the Made in Italy brand
  • Fashion, Luxury and Sustainability

Program overview:

  • Presentations, talks and tours within key subjects in leading fashion and luxury companies
  •  Approaches, case studies and network opportunities.
  •  Workshops on the made in Italy brand at BAU International Academy of Rome
  • Visits to Local Museum and Sites
  • City Tours

Trainers / Mentors / Speakers

Program description

ARRIVAL DAY, ROME
Airport pick up / ‘Meet & Greet’ at Hotel

DAY 1 (MONDAY)
The trendiest shopping area of Rome is concentrated in the Tridente, the three main streets departing from Piazza del Popolo and converging around Piazza di Spagna. 
Meeting Point 9.30: BAU ROME (Bruno Paparello or Daphne Leonardi)
11.00- Trevi Fountain, Palazzo Fendi today, Flagship store Louis Vuitton.
13.30- Lunch (suggested Margutta Ristorarte)
15.00- 19.00 Pantheon/Piazza Navona/Campo dei Fiori
19.00- Aperitivo
20.00- Dinner (suggested Enoteca Roscioli)

DAY 2 (TUESDAY) VENUE: BAU ROME
10.00- 13.00: “Seminar at BAU Rome: New Trend Design in the Luxury and Fashion Industry” Fabiola Cinque or Francesco Subioli
13.30- Lunch (suggested Mater, Monti)
15.00- 18:00 Transfer to Museo Boncompagni Ludovisi of Decorative Arts and Fashion
20.00- Dinner suggested at Taverna Trilussa

DAY 3 (TUESDAY)
One of the following three activities are placed according schedules of Entrepreneurs:
A) ILARIA VENTURINI FENDI DAY
Transfer to the Casale and back to Rome,
11.00- 13:00 “Philosophy of Carmina Campus: Fashion and Sustainability”Meeting with Ilaria at Casale dei Pini
13.30- Lunch at Casale dei Pini (included in the package)
15.00- 17.00 Workshop: Luxury and Sustainability, Concept in Practice with Designer of the Ilaria Team
20.00- Dinner (suggested at Gusto)
B) ANNA FENDI DAY
Transfer to Villa Laetitia and back to the hotel, after dinner
10.00- 13.00 “Creativity Fashion Lifestyle and the Made in Italy Brand”.
Anna Fendi at BAU Rome, Bio, the Family, the Company
14.00- Lunch with Anna Fendi at Villa Laetitia (included
in thepackage)
19.00- Dinner (suggested at Osteria del Gusto)
C) MEETING WITH RENATO BALESTRA
10.00- 13.00 “Bio, the Company, Italian
Entrepreneurship”Renato Balestra at BAU Rome,
14.00- Lunch suggested at Angoletto
19.00- Dinner suggested at Cavalier Gino
DAY 4 (THURSDAY)
9.30- 12.30 “Fashion, Cinema, Costumes and Mutual Relationships” Meeting with Daniela Ciancio, The Costumist & Designer, Winner of The Donatello Award for The Great Beauty Costumes.
13.00- Lunch Suggested
14.00- Transfer to Formello
15.00- Meeting with Simone Bessi, President and Owner of Anna Mode: Anna Moda is one of the oldest Italian Cine-Atelier located with extensive archives in Formello, with the possibility of a Costume Fitting session.
20.00- Dinner (suggested at Settimio il Pellegrino)
DAY 5 (FRIDAY)
10.00- 13.00 “Seminar at BAU Rome: Marketing and Communication Strategies for the Luxury and Fashion Industry” Fabiola Cinque or Francesco Subioli
13.30- Lunch (suggested at Angoletto)
15.00- Visit to Sorelle Fontana Foundation
19.00- Dinner and Certificate Presentation
 

ENROLLMENT AND FEES

TUITION FEE: 2000 EURO

ENROLLMENT FEE: 150 EURO

In order to enroll to program, please send us to info@baurome.com:

- Copy of your last Diploma and transcript 

 - Copy of your passport

- CV+ motivation letter

- cheque or copy of the payment of 150 euro enrollment fee (necessary to present your admission letter to the Italian embassy and apply for the visa) to be paid by bank transfer to: 

 BAU EDUCATION SERVICES SRL

Bank: Monte dei Paschi di Siena IBAN IT92P0103003271000061179440

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