Music Business Certificate

Marketing and communication, the laws in the performing arts, in particular of the Music Industry, have a basic role to qualify a professional musician. The course objective are, primarily, to rise awareness of the roles and
responsabilities of the organizations of the Music Industry (labels, festivals, clubs, venues) Know the basics of marketing and communication in the Music Industry (letter of presentation, press release, press kit, press rewiew); Know the value of the media in the artistic career and know how to relate to them; The student will be able to manage an event (show, festival, exhibitions) The student will have to know the copyright, the italian law about copyright, the roles of the organizations that oversee the copyright. The student will have to know the music business and to knowing how to research the sources to take the information about the music business. The student must know how to create a personal portfolio from the idea to the project.


Alceste Ayroldi, degree in Jurisprudence (1988) cum laude. He is faculty member of M.I.U.R. (Italian Ministry Of Public Education and University) since 1989. He was lawyer from 1989 to 2002, qualified in copyright.

He is professor presso UWS – University West Of Scotland where he teaches Rights of performing arts; Music Research; Popular Music, Music Business and Analysis of musical styles.

He is professor of Music Management at the Saint Louis College in Rome (University of Music)

He is professor of Jazz History, marketing and music management at Il Pentagramma (school of music) in Bari.

He started to work in Music Industry in 1982. He studied classical and acoustic guitar for five years; hereafter, played drums. During the 1980s, he was the vocalist of heavy metal band Helgard.

Still in the 80’s, he was entertainer, deejay, host for some important discotheques of Adriatic Coast (Byblos, Riccione, Cocoricò, Riccione; Jubilée, Senigallia), as well as manager of Life 2 in Triggiano (Bari) and Ku-Shin-Kai (Bitritto, Bari) as well press manager.

In the Nineties he was the artistic director of “Antica Mola” in Mola di Bari (Bari).

He is – or he was - the press manager, producer and artistic director of numerous cultural realities and festivals in Italian territory, such as Mediterraneo Jazz Festival, Multiculturita Summer Jazz Festival, Beat Onto Jazz Festival, Concorso Internazionale di Musica Pietro Argento, International Music Contest San Nicola di Bari, Unika Academy, Cultural Association Researchpress – Centro Studi Franz Liszt.

He was the art director of masterclasses called Ba.Si. Jazz with Siena Jazz Foundation.

He was radio broadcast deejay, speaker and producer (Radio Studio N2, Radio Amicizia).

He studied Afroamerican Musicology with Stefano Zenni, Luca Bragalini, Vincenzo Martorella, Luciano Vanni.

He was editor of magazine Jazzit for 3 years; as well as Il Giornale della Musica for 5 years. He worked with some webzines and magazine, such as: Jazz Convention, MusicaBlack, Pool, Ago, Blue, L’Informatore, Nightguide.

Currently he is editor and music critic of Musica Jazz (magazine and website). He is the editor manager of webzine Jazzitalia.

He is member of the board of Como Lake Jazz Club.

He is member of the scientific committee of Center for the Study of the Law of the Performing Arts.

He was the press manager of Il Nuovo Melograno s.a. film production.

He is member of SIDMA (Italian Society Afroamerican Musicology) since

2008.

September 23, 2012 he introduced Jazz For Amnesty International 2012 at Petruzzelli Theater of Bari. .

In the years 2012 and 2013 he has colaborated with Carlo Gesualdo Theater of Avellino as host of “Retropalco” for the festival “Musica al Parco”; as well as he did some masterclasses.

He is the artistic director of festival “Lo scrittore suonato”.

He is the creator and host of “Il disco smiagolò: 40 years from Clockwork Orange”.

He is artistic director of Triggiano Jazz Winter.

During 2014, he was the artistic director of masterclasses and workshops of Saint Louis College in Bari.

In February 2015, he partecipated as lecturer at the conference promoted by Iaspm (International Association For The Study Of Popular Music) with the conservatory of Parma.

In April 2015, he did a workshop about: “Jam Session vs. Situated Learning” for the Department of Humanities of the University of Foggia.

Since 2015, he is the artistic director of The Empty Space club-theater.

He is the artistic director of the festival Jazz On Top Felix, as well as MusicArts Felix promoted by the Felix Foundation of Foggia.

He is artistic director of the International Festival “Treterre” (Puglia).

He is artistic director of the International Festival “Poliorama” (Puglia).

During 2015-2016, he did some lectures in Poland: Academy Of Danzica.

He collaborated (as producer, art director and more) with: Bobby Watson, Marcus Miller, Pat Metheny, Manhattan Transfer, John Abercrombie, Enrico Rava, Paolo Fresu, Kenny Barron, Jimmy Owens, Mike Stern, Rachel Z, Frank Gambale, Gino Paoli, Tiziana Foschi (Premiata Ditta), Quintorigo, Fabrizio Bosso, Tuck & Patti, Nick The Nightfly, John Taylor, Gianluigi Trovesi, Antonio Sanchez, Randy Brecker, David Liebman, Sheila Jordan, Bob Mintzer, Mina Agossi, Brad Mehldau, Sarah Jane Morris, Dominic Miller, Buster Williams Jr., Minnie Minoprio, Antonello Salis, Andromeda Turre, Awa Ly, Stefano Bollani, Stefano Di Battista, Jeff Ballard, Joe La Barbera, Eddie Gomez, Kenny Garrett, Oregon, John Patitucci, Danilo Rea, Flavio Boltro, Paul Jeffrey, Maurizio Giammarco, Enrico Pieranunzi, Hadrien Feraud, Billy Drummond, Bobby Durham, Franco Cerri, Antonio Onorato, Antonio Faraò, Thomas Morgan, Michael Blake, Gerard Cleaver, Tok Tok Tok, Billy Cobham, Javier Girotto, Luca Medici (alias Checco Zalone), Marc Johnson, Mark Feldman, Ernst Rejseger, Gene Jackson, Nicky Nicolai, Harvie S., Frank Gambale, Alain Caron, Anna Maria Jopek, Jerry Bergonzi, Maria Pia De Vito, Huw Warren, Emmet Cohen, Carla Fracci, Beppe Menegatti, Dee Dee Bridgewater, Omar Sosa, Chihiro Yamanaka, Roy Paci, Michel Pastre,

Bireli Lagrène, David Kikoski, Ari Hoenig, Seamus Blake, Gaia Cuatro, Olivier Ker Ourio, Il Quattordicetto Cetra, Peter Bernstein, Manu Katché, Bill Evans, Robben Ford, Paul Wertico, Stjepko Gut, Benny Golson, Doctor 3, Paul McCandless, Lars Danielsson, John Parricelli, Gregory Privat, Martin Taylor, Simona Bencini, Dean Bowman, Ginger Brew, Angelo Debarre, Sarah McKenzie, Fabio Concato, Caecilie Norby, Francesco Diodati, Noa, Louis Sclavis, Ray Anderson, Frankie Hi nrg, Gary Bartz, Karima, James Senese, Rossana Casale, Leszek Mozdzer, and more.

He interviewed: Paolo Fresu, Enrico Rava, Stefano Bollani, Rachel Z, John McLaughlin, Ben Allison, Nick The Nightfly, Gegè Telesforo, Irio De Paula, James Senese, Antonio Onorato, Franco Cerri, Gianluigi Trovesi, Tiziana Ghiglioni, Petra Magoni, Ferruccio Spinetti, Peppe Servillo, Walter Beltrami, Antonella Mazza, Massimo Colombo, Claudio Fasoli, Franco D’Andrea, John Abercrombie, Ada Rovatti, Stefania Tallini, Emanuele Cisi, Maurizio Giammarco, Mario Biondi, Sandy Muller, Marilena Paradisi, Carla Marciano, Saskia Laroo, Luciano Cantone, Minnie Minoprio, Luigi Campoccia, Carlo Atti, Mike Del Ferro, Stefano “Cocco” Cantini, Giulio Stracciati, Riccardo Del Fra, Tino Tracanna, Ettore Fioravanti, Daniel Humair, Stefan Pasdorg, Diane Schurr, Gaby Schenke, Heine Van de Geyne, Laika Fatien, Pedro Ojesto, Luca Savazzi, Roberto Ottaviano, Stochelo Rosenberg, Gianni Lenoci, Maurizio Franco, Enrico Intra, Salvatore Bonafede, Pino Daniele, Vasco Rossi, Laura Pausini, Ivano Fossati, Sting, Dominic Miller, Mario Biondi, Lorenzo Tucci, Sarah Jane Morris, Luca Lo Bianco (Fitzcarraldo Records), Arturo Sandoval, Riccardo Del Fra, Maurizio Rolli, Claudio Filippini, Pino Minafra, Roberto Gatto, Edmar Castaneda, Danilo Gallo, Daniele Malvisi, Awa Ly, Luigi Campoccia, Fred Wesley, David Krakauer, Stefano Mastruzzi, Stefano Di Battista, Pietro Tonolo, Antonio Solimene, Alessandro Gwiss, Sade Mangiaracina, Aisha Ruggieri, Quasimode, Riccardo Zegna, Mauro Grossi, Dudu Manhenga, Andrea Zuppini, Terez Montcalm, Vittorio Mezza, Piero Delle Monache, Salvatore de Pasquale (alias, Depsa), Stefano Mastruzzi, Filippo Bianchi, Sandra Costantini, Luca Conti, Ada Montellanico, Emiliano D’Auria, Gianna Montecalvo, Renato Sellani, Piero Delle Monache, Danilo Rea, Flavio Boltro, Nicky Nicolai, Javier Girotto, Fabrizio Bosso, Jakob Bro, Antonio Jasevoli, Dudu Kouate, Anne Ducros, Brian Ferry, Kandace Lindsey, Stefan Rusconi, Dino Rubino, Rita Marcotulli, Antonio Zambrini, Emiliano D’Auria, Paolo Angeli, Till Brönner, Miss Tia, Tania Maria, Anthony Strong, Paolo Damiani, Chiara Civello, Giancarlo Mazzù, Luciano Troja, Marc Cary, Youn Sun Nah, George Benson, John Scofield, Stacey Kent, David Murray, Hamilton de Holanda, Magnus Oström, Gianmaria Testa, Dhafer Youssef, Eduardo De Crescenzo, Aaron Parks, Anja Lechner, Rita Marcotulli, Jeff

Ballard, Ulf Wakenius, Vincent Peirani, Takuya Kuroda, René Aubry, Mark King (Level 42), Boris Blank (Yello), Malia, Karin Mensah, Ambrose Akinmusire, Michael Shrieve, Marcello Allulli, Cristina Zavalloni, Toumani Diabaté, Pierrick Pedrón, Mark Alban Lotz, Jo-Yu Chen, Jaques Morelenbaum, Michael Wollny, Francesco Cafiso, Tobias Christle, Natalia Mateo, Grazia Di Michele, Lena Willemark, Lars Danielsson, Sokratis Sinopoulos, Tigran Hamasyan, Markus Stockhausen, Ralph Alessi, Timo Lassy, Mathias Eick, Matthew Garrison, Piero Bittolo Bon, Gilles Coronado, Bruno Canino, Enrico Pieranunzi, Arve Henriksen, Richard Galliano, Pietro Tonolo, Jon Balke, Leszek Modzer, Leszek Kulakowski, Vein, Zoe Pia, Filippo Vignato, Linda Oh, Richard Barbieri (Japan), Niccolò Ammaniti, Gianluca Monastra, Alberto Campo, Massimo Cotto, Rossano Astremo, Joe Santangelo, Carmela Formicola, as well as the dancers and choreographer Tony Heinl (Momix) e Anila Vasjari (Accademy of Tirana); still Lucio Fumo (chief of Ente Manifestazioni Pescaresi), Pino Saulo (Rai Radio 3), Antonio Princigalli (Puglia Sounds), Nandu Popu (Sud Sound System), Gabriella Piccolo (Padova Jazz), Eugenio e Giampiero Rubei (Alexanderplatz, Casa del Jazz), the writer and professor of Middle Ages Alessandro Barbero.

He presided over the jury of the contest Donne Jazz in Blues (Bertinoro, Forlì); Jazz By The Pool di Montegrotto Terme (Padova) International Music Contest Massimo Urbani, International music contest Pietro Argento of Gioia del Colle, JazzUp New Generation of Viterbo. He was member of the jury of Castellaneta Film Fest.

In 2009 he realized the soundtrack of the movie called: “Giungla Metropolitana”.

As a storyteller he performed at Valdarno Jazz Festival (Montevarchi, Arezzo), I SenzaTempo (Avellino), Rotary Bari, Cotton Club di Ascoli Piceno, Universo Jazz Club di Lucca, Centro Coscienza (Milano), Basilijazz, Saint Louis College (Roma), Castellaneta Film Fest, Otranto Jazz Festival, San Severo Jazz Winter, Museo dell’Alto Tavolieri di San Severo, Festival di Cultura e Musica Jazz di Chiasso (CH), Roero Music Fest, and more.

He was the artistic co-director of jazz club Ueffilo (one of the most famous jazz club in Italy) from 2004 to 2012; hereafter during 2015-2016.

He is the artistic director of Multiculturita Black Music Contest since 2012.

In 2015, he collaborated with Sile Jazz Fest.

In 2012 he collaborated in the writing of the book My Music, My Life for the publisher Andy (Radiografie Contemporanee); he collaborated in the writing of the book called “La Pace. Proposte”, Centro Coscienza di Milano.

During 2014 and 2015, he did some workshops and masterclasses for the Otranto Jazz Festival.

Currently he is writing a book about the Italian Jazz System

He collaborated in the writing of a book about the Mediterranean music influences in the jazz music, published in 2014 by Ismez

He is the co-creator of the show about Stan Getz & Chet Baker with Igor Palmieri Quintet.

He is the project creator of the conferences-show about the relationship between Italian movies and jazz.

He is member of the jury of music critics for the eminent contest Top Jazz

During 2013 he degined and lectured on: Jazz e Horror; Jazz e Cartoons; Jazz and Basquiat.

In the past he was the press manager of festival Etnafest in Catania, Sovrano Festival inAlberobello and Festival “Il libro possibile” di Polignano a Mare (Ba).