“Marketing for Art & Culture” 

Pathway worth 30 ECTS credits for the admission to the 2nd year of the 180 ECTS credits Bachelor Degree Program in Literature, Art, Music and Entertainment

INTAKES: FALL 2019, September 16 - December 12

This Course has been designed to equip managers, entrepreneurs, architets and creative people with skills and abilities to manage, promote and set up companies, services, products and new ventures in the industry of Art, Culture and Entertainment.

STRUCTURE: This Program requires th attendance and successful completion of  4 modules,  THE BUSINESS OF ART, ITALIAN DESIGN, INTEGRATED MRKETING COMMUNICATION, EVENTS MANAGEMENT. Upon successful completion of all requirements, students will receive a certificate of attendance worth 30 ECTS credits toward the admission to the second year of the 3-year degree course in Literature, Art, Music and Entertainment (L-10).
Following the assessment of their academic and professional background, candidates can also be granted 12 credits for professional qualifications and further credits for their native or proficient knowledge of the English Language .

Credits will be awarded after the successful completion of all requirements From the second year onwards students will receive a userid to access the materials, programs and video lessons of the remaining courses, to be completed online with a Telematic University legally recognized by the Italian Ministry of Education “MIUR”. 

While the MiniMaster Program is available in English language with a minimum number of 15 enrolled students, materials to complete all the remaining requirements of this degree program online, are available only in Italian. Therefore intrnational candidates who wish to continue their studies within the Bachelor degree program in Literature, Art, Music and Entertainment, will be offered an extra course of Italian Language during their stay in Rome.

Keywords: European Art with applications of Events Management From the mecenatism to the collectionism. The Art Market today and the star system SEE PROGRAM DETAILS

Keywords: European Art with applications of Events Management

From the mecenatism to the collectionism. The Art Market today and the star system

SEE PROGRAM DETAILS

Keywords: Art, Culture and Society, Italian Brands, Made in Italy brand Evolution of the concept of Design and Applied Arts SEE PROGRAM DETAILS

Keywords: Art, Culture and Society, Italian Brands, Made in Italy brand

Evolution of the concept of Design and Applied Arts

SEE PROGRAM DETAILS

Single courses of Events Management and the Business of Art , Integrated Marketing Communication for Art, Culture and Entertainment and Italian Brands and Design can also be taken . Write to to tailor your course of studies.